THE 8 MOST COMMON ERRORS IN THE CREATION OF WEB PAGES

During the creation of web pages, many mistakes are often made that directly influence the relevance of the site. This is due to the fact that these failures cause a monumental loss of people who visit the portal, since there is no appropriate browsing experience.

This can cause your portal to lose prestige, authority and, consequently, the ranking in search engine results.

That said, if you are thinking of creating a website, or you already have one, you need to know the most common mistakes that are usually made during page design.

these are the most common mistakes that happen during the design of a website

1. do not previously design the branding of your brand

One of the most important steps, and by far the most necessary before creating web pages, is the design of your branding, that is, the visual aspect of your brand.

Having a clear image of what your signature should look like is the perfect way to determine the colors, shape, and even the elements that will make up your site. Otherwise, you would just be applying a random web design, which would end up being incompatible with the final appearance of your brand.

2. improvise in the web design of your site

There are many people who have a really clear idea of what they want and need for their site. On the other hand, other people still do not know how they would like their page to look on the Internet, incurring in improvisation during the creation of web pages.

Regardless of whether you only plan to open a personal blog, the ideal is to create a sketch of what your page should look like before starting to create a site. You can use the experience of a designer, who will help you with the more technical aspects.

Continuing to opt for improvisation during design would result in a poorly designed website, something that would significantly affect your ranking on the internet.

3. not having a clear idea of what you want / need

This failure has a little to do with the two previous points. And, when you have no idea what you want, it is very difficult to obtain an optimal result when creating a web page.

In this case, it is highly recommended that you seek the help of an expert, even more so, if it is the first time you are trying to design a page for your own or commercial purposes.

4. crear un sitio web con demasiados colores

It is very common that, when you do not have enough information and knowledge in design, too many colors are used when creating a website. Something that is not visually comfortable, making it difficult for the reader to appreciate the content.

First of all, using a three to four color palette will be more than enough to make your page look stylish.

When it comes to color matching, if you don’t want to go to an expert in the area, you can always use color matching tools like the following:

  • Khroma.
  • HTML Color Codes.
  • Adobe Color.
  • Coolors.
  • Muzli Colors.
  • Color Hex.
  • Color Lovers.

5. choosing the wrong font for the site

Some fonts can look really artistic or stylish. But, there is something that is always forgotten and that is essential when creating a web page: readability.

That is, to optimize the user experience, and even web browsing within the site, it is important that the typography is understood and read perfectly.

Of course, this is not why you are not going to neglect the combination of the letters with the web design of your site, therefore, there must be a balance between both things. If you want to find excellent alternatives in fonts for your website, you can use these applications:

  • Google Fonts.
  • Adobe Edge Web Fonts.
  • Cloud Typography.
  • Squirrel Fonts.

5. not consider seo for your page or blog

You cannot neglect the SEO positioning of your site, this practice will largely depend on whether your page achieves a good ranking within searches. Therefore, it is necessary that you do a search for keywords that you will include in the content of your page, something you must do from the beginning, and not later.

That said, having the help of an expert in the area (in case you do not know the principles of SEO) will help you optimize this task to the maximum.

5. BAD RATIO BETWEEN PHOTOS AND TEXTS

When creating web pages or blogs, it is important to find a balance between written and visual content. A disproportion of one or another element will make it uncomfortable for the user to navigate the site.

That said, it is important that, to produce attractive websites, you should avoid the following mistakes:

  • Create pages with excessively long text extensions, which have the minimum of visual support. Even more so if web content represents a considerably complicated subject.
  • Include too many images within the text, which may partially or totally obscure what you are trying to express in writing.
  • Placing photos that are too large, which make it difficult for the user to get to the relevant information, thus spoiling the browsing experience.

5. NEGLECTING THE OPTIMIZATION OF THE CHARGING SPEED

On the other hand, if you want functional websites, you cannot neglect a very important aspect, the loading speed. This is related to the size of the images, the cache or the hosting provider you use, and it is a priority to ensure that your site is truly agile.

Otherwise, you could lose future buyers. Also, due to Google’s algorithm, your site is likely to decline in SERP position rankings. A very important aspect, and that you cannot forget when creating web pages.

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